MUMBAI: Mipcom has instituted a new section for the mobile and internet content. Time Broadband’s content ‘Hot Gossip Bollywood’ has been selected for special screening under this section.
Hot Gossip Bollywood is a two-minute show about Bollywood stars.
Apart from Time Broadband, the other selected content is from major networks like MTV, Disney, Turner Broadcasting and Fox.
European Broadcasting Union’s Nicoletta Laccobacci headed the selection committee. The selection, from 1000 entries, was based on innovation, customisation, and inventiveness of the content.