MUMBAI: High definition (HD) travel channel Travelxp HD will be unveiling webisodes and mobisodes at content market forum Mipcom 2012 in Cannes this month.

This is apart from announcing several new shows as per the planned production of 150 hours of high quality HD content in the lifestyle travel genre.

Travelxp HD announces an ambitious target of producing 2000 webisodes specific to the lifestyle travel content, which viewers will be able to stream and on their PCs and mobile devices anytime anywhere.

Travelxp Managing Director Nisha Chothani said, "travelxp HD‘s linear broadcast service which will see launches across the globe in South Asia, Middle East, Europe, USA and Canadian markets later this year. In addition, we have been syndicating content from our strong 400 + hours of high quality HD travel content to broadcasters, VOD platforms, airlines and other content platforms.

"Video consumption on mobile and connected devices has been growing significantly over the past couple of years and we see this becoming a major consumption platform and medium for content consumption. In line with this, we have started production content which suits and fits the habits on these platforms. We expect to have over 2000 webisodes ready by next summer."

Travelxp HD has been in production since the last four years and has over 5000 hours of raw HD footage spanning across 40+ countries. With over 400 hours and exponential increasing travel footage, the channel aims to capture the travel market with 1200 hours of prime HD broadcast content by 2015.