DAN acquires stake in Scottish creative agency
MUMBAI: Multinational media and digital marketing communications company, Dentsu Aegis Network has acquired 100 per c
Sky Sports bags rights for Uefa Euro 2016, Fifa 2018 WC Qualifiers
indiantelevision.com Team
MUMBAI: Sky Sports has been awarded the rights to the UK and Ireland qualification matches for Uefa Euro 2016 and 2018 Fifa World Cup.
The new agreement with Uefa provides Sky Sports with coverage of England, Scotland, Wales, Northern Ireland and Ireland, together with and all other Uefa member associations, between 2014-2017.
The schedule of up to 500 international matches underlines Sky Sports as the home of televised football and complements the unrivalled portfolio of rights shown across six channels.
The deal comprises:
-
England - Highlights of every England qualifying match for both tournaments and live away matches should England play other Home Nations.
-
Scotland, Wales, Northern Ireland And The Republic Of Ireland - All matches home and away exclusively live in the UK during qualification for both tournaments.
-
Upto 500 Matches - Starting with Uefa Euro 2016 qualification fixtures in September 2014, Sky Sports will show up to 500 international competitive matches over three years.
Sky Sports MD Barney Francis said, "Both the Uefa European Championship and Fifa World Cup are football?s most important international tournaments and this deal offers Sky Sports viewers the complete qualification story. We?ve been broadcasting international football since the beginning of Sky Sports and this deal means our viewers can enjoy watching some of the best players and nations over the next four years. "
"There has never been a better time to be a Sky Sports subscriber, with an unrivalled breadth of sport offered across six different channels. This year our viewers can enjoy The British and Irish Lions Tour, back-to-back Ashes Series, the ICC Champions Trophy, every race live in the F1 season, Super League, US Open and US PGA Golf, Andy Murray defending his US Open title and of course our biggest ever season of football," said Francis.
Sky Sports has also won the rights to broadcast all 2013 Uefa European Under-21 Championship matches exclusively live, adding to the schedule of sport.
The wider football schedule on Sky Sports includes 116 fixtures from the Barclays Premier League - three quarters of all live matches and more than ever before - as well as over 120 UEFA Champions League fixtures, 75 npower Football League fixtures, the Capital One Cup, over 100 fixtures from La Liga, Clydesdale Bank Premier League and William Hill Scottish Cup.
