Mumbai: It’s an established fact that advertising has a larger role than simply selling products.

BENGALURU: Star Network is India’s first broadcaster to tie up with Buzz.

MUMBAI: The mobile is increasingly becoming a way for channels to reach their consumers.

MUMBAI: AXN's action plan to maintain and increase channel share is simple.

MUMBAI: In its efforts to support marketers in the interactive entertainment sector attending its inaugural MI6 Confe