MUMBAI: Cornershop Entertainment has launched an SMS based information service called Info on the Go. Ask 757577 is a service that works on any mobile phone with a text messaging facility.

It claims to be simple and user-friendly, as one can SMS questions to 757577. This service helps extend the virtual boundaries of knowledge and is available to all pre-paid and post-paid mobile users, informs an official release.

Ask757577 is a service that delivers Info on the go. You can now get quick and easy access to restaurants, weather, movie timenigs, emergency services, sports scores, directions, and more. At Ask757577 we are singularly focused on helping users find what they need through ever-changing mobile technologies. Ask757577 promises to be committed to meeting the search challenge of users.

"Innovation in services is key to reaching out to people, we believe in innovating against demand, and there is a strong demand for accurate info based services in the wireless market place" said CornerShop director Chirag Shah. One of the best ways to accomplish this is through the delivery of highly personalized location based services.

CornerShop claims to be the first to launch SMS voting/polling on reality TV in India for shows like Sa Re Ga Ma, Business Baazigar, Zee Cine Awards. The company also powers India's first 24 hour live interactive gaming channel 'PlayTV'.