MUMBAI: Disney Publishing Worldwide India has launched two new ranges of workbooks- ‘Smart Beginnings‘ for preschoolers aged between two-four years and ‘School Skills‘ for kids between 5-7 years. The books aim to encourage early childhood learning in fun and engaging way.
‘Smart Beginnings‘ features locally inspired content and themes which resonates with local kids. ‘School Skills‘, aimed at older children, features Disney‘s favourite stories and characters.
"‘Smart Beginnings‘ and ‘School Skills‘ are products that parents will trust and kids will love. The books inspire kids to read and learn by presenting content in a relevant, compelling and enjoyable format for our young readers," said Disney Consumer Products India regional director Roshini Bakshi.
Starting this month, Disney will release ten new titles of ‘Smart Beginnings‘ and ‘School Skills‘ workbooks every quarter. ‘Smart Beginnings‘ titles for this quarter include numbers, shapes, letters, patterns and colours. ‘School Skills‘ titles, to be launched this quarter will include evolved math and english concepts such as uppercase, lowercase words, vocabulary, addition and subtraction.
Available in English, the workbooks will feature Disney characters including Mickey Mouse, Winnie the Pooh, Disney Princess and Disney Fairies.