Mumbai: Entrust Family Office, a multi-family office focused on succession and legacy planning for high-net-worth individuals, announces its partnership with The Media Manifest, a PR agency known for innovative communication strategies. This collaboration aims to enhance Entrust’s communication efforts and increase its visibility in the investment and personal finance sectors.

The Media Manifest will manage Entrust’s media presence, focusing on communicating the company's advancements in family office services.

Founded in 2013, Entrust offers services in succession planning, real estate management, accounting, taxation, and concierge services. The SEBI-registered investment advisory firm manages assets worth Rs 10,000 crore and serves a clientele that includes HNIs from Forbes' top 100 families, such as Nandan Nilekani, co-founder of Infosys. The company emphasises a relationship-first approach, providing customized services to meet the unique needs of each family.

The Media Manifest co-founder Kinjal Shah shared her enthusiasm: “Partnering with Entrust presents a unique opportunity to shape the narrative within the Family Office sector. Leveraging our communication expertise, we aim to enhance their visibility and position them as thought leaders, driving the conversation on the future of investment and personal finance.”

The Media Manifest is a public relations and digital media agency founded by Kinjal Shah and Nupur Maheshwari in 2021. Based in Mumbai, TMM provides tailored PR and digital solutions, focusing on reputation management, crisis communication, strategic consultation, and influencer marketing. Their expertise spans sectors like BFSI, wealth management, personal finance, technology, startups, blockchain, and hospitality.