MUMBAI: Wire And Wireless India Limited (WWIL), Zee Group's demerged cable company, has posted a consolidated net loss of Rs 159 million for the third quarter ended 31 December 2006.

The consolidated revenues stood at Rs 513 million for the quarter and Rs 1.5 billion for the nine-month period. Operating losses were at Rs 33 million after expensing Rs 38 million for office infrastructure. Being the first year of operations for WWIL, the previous period figures are not available.

Commenting on the results Zee chairman Subhash Chandra said, "WWIL has just begun its rollout of digital cable services in the three metros of Mumbai, Delhi and Kolkata and it is encouraging to learn that we have been able to capture almost half of the market in these areas. Our analogue cable business continues to lead industry in connecting millions of television homes. The business initiatives of WWIL towards digitization of cable homes and upgrading of cable infrastructure would become visible in the performance from FY2008 onwards."

Added WWIL MD Jagjit Singh Kohli, "There is more than expected demand for set top boxes in Mumbai, Delhi and Kolkata. We expect that the industry will need at least 6 million set top boxes for complete roll out in these three metros. Demand for digital signals is equally strong in other cities, not notified under CAS. We see cable providing lot more value added services through digital mode. WWIL is heading towards its goal at an accelerated pace."

WWIL claims to have deployed 200,000 boxes. Said Kohli, "We believe there is a vast opportunity in cable TV industry, which is going through a rapid phase of consolidation and digitization simultaneously. Our goal is to add 3.4 million subscribers in next two years. Looking ahead, we are confident that continued execution of our distribution strategy would result in a revenue growth faster than that of industry."