MUMBAI: Amul, the world leader in producing milk products, is all set to expand its presence in North America.

The brand which represents the Gujarat Co-operative Milk Marketing Federation (GCMMF) will be launching variants of dairy products - yogurt, lassi and curd – in the US and Canada.

As reported in Business Standard, the brand will be eyeing the European countries as well. GCMMF will start manufacturing ghee (clarified butter) and paneer (cottage cheese) at a plant in New Jersey from February this year. It has entered into an agreement with a local manufacturing plant which is owned by a non-resident Indian.

GCMMF which exports around Rs 100 crore worth of dairy products every year to the US, West Asia and Europe may also opt to buy directly from local dairy farmers. The report in the financial paper also says that Amul will be selling its products in markets with significant Indian population such as New Jersey, New York and Boston.