Mumbai: The Celebrated ?Hot Seat? of the No. 1 show Kaun Banega Crorepati will now travel across the length and breadth of India giving the common man an opportunity to experience KBC right in his city. The ?Hot Seat Aapke Shehar? was unveiled by the iconic host of the show Mr. Amitabh Bachchan in Mumbai today as part of the promotional activity for KBC.
The promotional van will travel through the following cities - Ahmedabad, Jaipur, Rohtak, Chandigarh, Lucknow, Varanasi, Patna, Howrah, Bhubaneswar, Raipur, Nagpur and Bhopal and in each city the van activity will be on for 2 to 3 days culminating in a small event where the selected lucky participants from the city will get a simulated experience of sitting on the ?Hot Seat? and answer the questions asked by Mr. Bachchan from a recorded video. The lucky winners will win attractive prizes.
Speaking on this occasion, Danish Khan Senior VP and Marketing Head said, ?Hot Seat Aapke Shehar,? is a promotional initiative designed to drive the brand experience of KBC. It will touch millions of our viewers and give them an opportunity to engage with a show they love so much and
experience the magic first hand. We are confident that they will shower the same love this season also.?
So calling all aspiring Crorepatis, get ready to sit on the hot seat as ?Hot Seat Aapke Shehar? is coming to your city soon.