MUMBAI: Piramal Housing Finance has launched a series of TVCs to promote super loans by the company.

Piramal Housing Finance head of sales and marketing Mayank Jain says, “Tagvinnatti team has been a delight to work with. Along with their remarkable servicing skills, they bring rich experience and great insight to marketers like us, which helps us build long-term sustainable campaigns. The seamless integration of the campaign across other platforms such as digital, outdoor, radio, print etc were key contributors to the success of the campaign.” 

Tagvinnatti AVP of business development Meenaz Shamim adds, “Piramal Housing Finance is set to become one of the fastest growing names in the BFSI space and the wealth of experience that the entire team brings to the table is phenomenal. This product - Super Loans - is an amazing product and the entire team at Tagvinnatti had a great time collaborating with Mayank and the team on this assignment.”

Piramal Housing Finance offers home loans, loans against property and construction finance for small developers. The company comes with an understanding of wholesale lending as well as the nuances of construction. With retail housing finance, the company becomes a one-stop shop in the real estate finance space offering customised solutions - integrated wholesale, retail funding and availability of broking services - to the developer, broker and the end-customer. The company has been registered with the National Housing Bank, the regulatory authority for the Housing Finance Companies.