MUMBAI: Travelxp channel is all set to beam in Sri Lanka from 17 July to subscribers of Dialog Television direct-to-home (DTH) platform. The entry into the Sri Lankan market is a very important step for travelxp as it expands its reach in the Indian sub continent and is in line with its aspirations to broadcast in markets globally.

The alliance between Dialog Television and travelxp gives Sri Lankan consumers a close look at some of the travel content filmed in more than 100 destinations across the world.

Travelxp CEO Prashant Chothani said, “Sri Lanka with its 20 million population, a booming economy and vivid cultural ethos and a stable government is an important part of the Indian sub continent. travelxp will bring consumers in Sri Lanka in close contact with cultures and lifestyle across the globe via its programming. travelxp also plans to expand its programming content from Sri Lanka and will soon commence filming at some of the most beautiful locations in Sri Lanka, allowing its consumers worldwide as well as in Sri Lanka a ringside view at the vivid culture and the lifestyle of Srilanka and hopes to bring about the projection of Sri Lanka as an exotic destination for travelers across the world.”

Dialog Television business head Chirantha De Zoysa added, “travelxp will bring the world to our viewers, showcasing different cultures, lifestyles, places to visit in a unique and engaging style. We are privileged to welcome and present the channel to Sri Lanka, and we also look forward to opportunities to promote Sri Lanka to global travelers via travelxp making this a truly progressive and effective partnership.”