Mumbai: Vishal Bhardwaj Films has appointed Nikhil Mirchandani as CEO. He will be leading collaboration with creators, writers and directors to develop content for films and web series. He is also the founder of Hoop Entertainment.

Mirchandani was earlier associated with Reliance Broadcast Network and Star India. He was earlier managing director at National Geographic Channel, and EVP and GM for Star India.

Mirchandani is an entertainment industry veteran with experience in Broadcasting, Business Development, Marketing Strategy, Content Strategy, Digital Strategy and Branded Content.