Channels and ad agencies feel the heat as NGOs and the government wake up to discriminatory fairness product ads

MUMBAI: The advertising industry hasn't reacted well to the fact that the service tax has been increased from 5 per c

Madison group of companies CMD Sam Balsara has over 25 years experience; eight in marketing with Sarabhais and Cadbur

Professional marketing in the business of entertainment is the need of the hour!

MUMBAI: With its advertiser base declining steadily, public broadcaster Doordarshan has dropped its 'unwritten' claus