Mumbai: Starting with the Effie India 2014 to the recently concluded Campaign South Asia Agency of the Year awards, Mullen Lowe Lintas Group India has won a total of 75 honours last night, making it the most awarded agency in India in 2015. All the 75 awards were won either for market/campaign effectiveness, or on overall agency performance.
The awards list this year includes the group’s performance at Warc Prize for Asian Strategy, where it won a grand prix, a gold, a silver and a bronze. The year culminated for the agency with a fine performance at the Campaign Asia Agency of the Year awards show where it was declared the ‘Best Creative Agency of the Year’, the Best New Business Development Team of the Year, Best Strategic/Brand Planner of the Year and Best Account Person of the Year.
Commenting on the agency’s strong performance on the awards front, Mullen Lowe Lintas India Group CEO, Joseph George said, “It’s been a milestone year for us in India. We are glad to have ended the year on the same high that we started with. All this recognition is a result of all our key people putting up their hands, wanting to be counted and bringing value to the table. And this happened only because everyone thought of themselves as key stakeholders of the company. ”
Adding his views on the agency’s achievement Lowe Lintas India CCO Arun Iyer said, “I’m proud of the consistency with which each of our offices has churned out some great work across a large and diverse client set. Our work has excelled on a portfolio that’s a combination of classical and progressive brands, from young upstarts to large market leaders. 2015 serves as a reminder of how setting the bar high is an everyday pursuit, and how successful teams are greater than the individuals.”
Mullen Lintas India chairman and CCO Amer Jaleel added, “The best barometer of our work being appreciated is when it manages to bring about a shift in perception and thought among the people. That’s what we achieved with few of our brands that went on to redefine the way a campaign should be approached, and which ended up winning awards that were unique in nature. Special accolades for Indian brands such as Havells, Tata Tea and the others were something that no agency had ever received before, and we are proud to have set a trend by being the first.”
Adding his views on the agency’s achievement Lowe Lintas India CCO Arun Iyer said, “I’m proud of the consistency with which each of our offices has churned out some great work across a large and diverse client set. Our work has excelled on a portfolio that’s a combination of classical and progressive brands, from young upstarts to large market leaders. 2015 serves as a reminder of how setting the bar high is an everyday pursuit, and how successful teams are greater than the individuals.”
Mullen Lintas India chairman and CCO Amer Jaleel added, “The best barometer of our work being appreciated is when it manages to bring about a shift in perception and thought among the people. That’s what we achieved with few of our brands that went on to redefine the way a campaign should be approached, and which ended up winning awards that were unique in nature. Special accolades for Indian brands such as Havells, Tata Tea and the others were something that no agency had ever received before, and we are proud to have set a trend by being the first.”
