MUMBAI: Just when batsmen thought facing Jasprit Bumrah couldn’t get any scarier, Skechers armed him with shoes—shoes that promise comfort, style, and apparently, even more lethal yorkers. Imagine facing India's pace king in sneakers designed for maximum traction—sounds terrifyingly brilliant, doesn't it?
On 17 March 2025, Skechers—the comfort technology company®—signed cricket superstar Bumrah, adding yet another big fish to its athletic pond. The Mumbai Indians stalwart now competes wearing Skechers cricket footwear and will feature prominently in marketing campaigns for the brand’s performance and lifestyle collections.
“I joined the Skechers family as they are known for blending comfort with cutting-edge innovation,” said Bumrah, who recently earned the prestigious Sir Garfield Sobers Award for the 2024 ICC Men's Cricketer of the Year. “Their wide range of offerings make it a perfect fit for athletes who value performance without compromising on style, especially for bowlers like me. I’m proud to represent a brand that resonates with my approach to both cricket and life.” Clearly, comfort is crucial when sending batters packing back to the pavilion.
Skechers south Asia Pvt. Ltd. CEO Rahul Vira highlighted the synergy, saying, “Jasprit Bumrah’s relentless pursuit of excellence perfectly aligns with Skechers' commitment to innovation and performance. Having him as part of the Skechers family adds to our stellar roster of ambassadors, including Yastika Bhatia and Ishan Kishan. The Skechers Team of athletes illustrate how the signature Comfort That Performs of Skechers Cricket footwear can help anyone’s game no matter what level you play. We’re excited to further elevate our journey in cricket and continue shaping the future of sports culture in India.” Translation: Bumrah plus Skechers equals trouble for batsmen everywhere.
Bumrah isn't your average bowler; he's cricket’s equivalent of lightning in trainers. After debuting in 2014, he bagged over 400 international wickets by 2024 and uniquely achieved number one ICC rankings across all formats simultaneously. Add his 'Player of the Series' award from India's 2024 World Cup triumph, and you have a cricketer who's not just good, but absurdly good.
The Skechers Cricket collection, which Bumrah now represents, includes the Cricket Elite shoe with 11 spikes for players craving maximum grip—perfect for those dramatic follow-throughs and flamboyant appeals. The Cricket Blade, featuring seven spikes, caters to players who require agility and decisive action—ideal for those quick single-run dashes or frantic dive-ins.
Bumrah joins other big hitters and global sports icons already wearing Skechers: footballer Harry Kane, NBA giant Joel Embiid, and even pickleball maestros like Tyson McGuffin.
Fancy bowling like Bumrah or just avoiding slipping embarrassingly during Sunday cricket? Skechers Cricket shoes are now available in select retail stores and online at skechers.in.
