MUMBAI: While the growing over-the-top (OTT) ecosystem in the country is providing a large number of opportunities to

MUMBAI: While user acquisition comes in the priority list of over-the-top players in India, maintaining consumer enga

MUMBAI: Video streaming services are in the race to grab the attention of India's surging internet audience.

MUMBAI: The over-the-top (OTT) ecosystem in India has evolved rapidly in the last two-three years attracting large in