Kingfisher Swimsuit Special calendar released
Mumbai, Monday, January 9, 2006: Kingfisher, India's No.
MUMBAI: Big CBS Network is all set to introduce a host of new programming on its English General Entertainment channels (GEC) - Big CBS Prime and Big CBS Love this December.
Big CBS Prime is bringing back the ?India?s Sexiest Bachelor? while Big CBS Love will launch two new shows- ?Bridelicious? and ?Gossip and Gravy?.
?India?s Sexiest Bachelor Season 2? chronicles the lives of some of India?s "youngest", "sexiest" and "most successful" single men who are chosen through an audience poll. The show will be hosted by model-turned-actress Sarah-Jane Dias.
?Bridelicious? is a new reality show that focuses on making a woman?s most special day - her wedding day - the most memorable by helping the bride with her final look. Every episode will feature two young designers who pit their skills against each other to give the bride-to-be a distinct look. VJ-turned-actress Nauheed Cyrusi will accompany the brides and their families on this reality show.
Jointly hosted by model Shamita Singha and singer-anchor Shibani Dandekar ?Gossip and Gravy? will showcase the lives of the urban woman?s favourite Indian and international celebrities along with an array of healthy recipes. Additionally, both the hosts will also share tips and secrets on how to look fit like the celebrities.
Big CBS Business Head Anand Chakravarthy said, "The innovative outreach program will provide marketers with exciting opportunities to connect with their target audience. We also have some standalone digital properties to promote in collaboration with Talenthouse for these new properties, thereby opening up more engagement opportunities for brands. The shows deliver excellent brand integration opportunities to multiple categories and with this line-up of hosts, brands stand to get excellent imagery associations as well."
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