NEW DELHI: TLC, the lifestyle channel, has roped in Adhuna Akhtar and her brother Osh Bhabani to groom women particular about their hair styles and needing a general makeover.

The six-episodic ?Be Blunt with Adhuna Akhtar? will be aired from 16 July at 10 pm with a repeat every day at 2 pm. The show is being produced by Red Chillies Entertainment.

Each woman who will feature in the episodes will later get to meet a star personality who has been groomed for some film or another by the brother-sister duo who began their career with ?Dil Chahata Hai? with Farhan Akhtar.

?Be Blunt with Adhuna Akhtar? will showcases the transformation of the girls selected from across India into dazzling divas.

The Bollywood stars appearing on the show include Shah Rukh Khan, Preity Zinta, Abhay Deol, Arjun Rampal, Farhan Akhtar, and Chitrangadha Singh.

Discovery Networks Asia-Pacific SVP and GM- India, South Asia Rahul Johri claimed that a year-long preparation had gone into the show. He said the show could be extended if found popular with the masses. He also claimed that research was done to study what the young audiences who were the niche audiences of TLC wanted to see.

"TLC has successfully presented and entertained Indian audience with the perfect blend of global and India themed programming through a range of innovative formats and unmatched personalities", he said.

MUMBAI: As part of its localisation drive, lifestyle channel TLC will air a local show with hairstylist Adhuna Akhtar. The aim is to reflect the changing aspirations and attitudes in India.

In the past, TLC has focussed on localisation across different genres like travel, cuisine, makeover and fashion.

Discovery Networks South Asia senior VP, GM Rahul Johri said, "TLC presents an extensive slate of distinct and aspirational programming from India and around the world. We are excited to present a new series with the stylish Adhuna Akhtar that will resonate with the Indian audience."

The series is currently under production and will air on TLC in India as well as other international markets. Red Chillies Idiot Box has been commissioned to produce the series.

Akhtar said, "Hosting a series on my favourite channel TLC and on a subject that I am truly passionate about is very exciting. It is a fantastic experience working with TLC and I can?t wait to see the series on the Indian television screen."