GUEST COLUMN: How can animation brands utilise communication tools to stay ahead
Mumbai: Animation brands have seen a considerable increase in the last three years.
MUMBAI: Cartoon Network is gearing up for the launch of its global original animated series ?The Amazing World of Gumball? in India on 4 November.
The series will air every Sunday at 4 pm.
According to the kid?s broadcaster, this technically ambitious production fuses 2D and 3D animation with live-action, laying the foundation for a new era of animated cartoon format.
The Amazing World of Gumball takes viewers through a story of an ordinary family ? The Wattersons, who live in the extraordinary town of Elmore, and face challenges with their 12 year old son Gumball (a blue cat) and his bosom pal Darwin who spell misadventures for all. Gumball?s dad is a pink rabbit who stays at home while his mother works in a rainbow factory.
Turner International India South Asia GM Entertainment Networks Monica Tata said, ?Cartoon Network is proud to bring this internationally hit original series which has won the hearts of million kids globally to India. The innovative animation technique bridges the gap between fantasy and reality ? a dream for every kid. The Amazing World of Gumball, a light hearted comic tale reiterates Cartoon Network?s commitment towards providing the best of international and local content.?
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