MUMBAI: DocuBay, the premium global membership video-on-demand documentary platform by IN10 Media, today announced a significant content partnership with PatchWall on Mi TV, India’s number 1 Smart TV brand. DocuBay is now available as an integrated offering for all PatchWall users, featuring high-definition and 4K documentaries. Users can now subscribe to DocuBay’s OneTribe Membership (Yearly) worth INR 1499/- at flat 50% off on PatchWall and access its varied selection of finest documentaries, sourced from more than 100 countries.

DocuBay’s intuitive interface makes the discovery of films that suit each member’s preferences, through specially-curated categories called ‘Bays’ - Nature, Adventure, Travel, Culture, Science, Biography, and newly launched CrimeBay. Additionally, the platform offers short snackable clips called DocuBytes for a quick watch. With this new partnership, DocuBay plans to further strengthen its presence in India through millions of Mi TV’s users.

Commenting on the Content Integration, DocuBay VP-strategy D Girish said “DocuBay intends to take its premium content to viewers across their preferred platforms and offer an enviable experience. With our seamless interactive user interface, we are able to give easy access to our high-quality documentaries. Through our partnership with MiTV we hope to make further inroads to engage with new audiences and strengthen our OneTribe Community.”

Xiaomi India MiTV category lead Eshwar Nilakantan said, “With Mi TVs, our vision is to provide a unique interface for each user and this vision comes to life with our dedicated focus on building PatchWall for Mi TV. We are very excited to bring DocuBay onboard and add their unmatched array of documentaries for our over three million Patchwall users. In 2020, we will continue to work hard to build one of the most robust content libraries in India and provide a great content viewing experience to all our users.”