• Jyvalaga on STAR Pravah enters its 200th Episode

    Submitted by ITV Production on Jul 23, 2009

    MUMBAI: A heartburning story of emotions and love - "Jyvalaga" completes a successful journey of 200 episodes and gears up for more. Jyvalaga is aired Monday to Saturday @8pm exclusively on STAR Pravah the Marathi General Entertainment Channel from STAR Entertainment Media Private Limited (SEMPL)

    Jyvalaga is a love story of Swati Desai turning into a revenge saga. Swati is a simple college going girl whose world comes crashing down when she is betrayed by the man she loves. Swallowing this emotional breakdown, Swati has one ray of hope, that of a happy marriage. Watch the emotional turmoil unfold as this ray of hope also crumbles down with misunderstanding. Tune into Jyvalaga to find out how Swati faces this harsh reality of her marriage only on STAR Pravah.

    Congratulating the team on successful completion of 200th episode, Mr. Atul Ketkar-Programming Head - STAR Pravah said, "We at STAR Pravah always focus on quality content for all its viewers. We at all times look at giving our viewers something different and Jyvalaga is one such heart griping emotional story which leaves the viewer asking for more"

    What will happen next? Stay tuned to find out in the special 200th episode of "Jyvalaga" to be aired on 24th July, Friday, 8:00pm only on STAR Pravah

  • Discovery channel investigates the 'Anatomy of a pandemic'

    Submitted by ITV Production on Jul 21, 2009

    MUMBAI: Pandemic. It is a terrifying word. But what does it really mean? The recent outbreak of H1N1 is only the latest in a series of deadly global battles between man and virus. Discovery Channel‘s ANATOMY OF A PANDEMIC takes a look at what a future pandemic might look like and how we can better prepare ourselves - from the World Health Organization‘s phases of pandemic alert, to how viruses reproduce and spread, to how information technology and data mining software have resulted in early detection. The one-off programme ANATOMY OF A PANDEMIC will air on Saturday, July 25 at 8 pm and will repeat on Sunday, July 26 at 3 pm.

    Over the last few decades, the extent of air travel and open borders has created enormous opportunities for viruses to spread. With practically limitless borders, containment and precautionary measures are crucial. Modern day breakouts such as SARS and Avian Flu have further emphasised the importance of a functioning public health system and early detection. Companies such as Veratect and Google possess software they claim can spot outbreaks well ahead of the Centres for Disease Control and Prevention and World Health Organization.

    ANATOMY OF A PANDEMIC takes a look at the developments in technology, research, and medicine that have provided us with tremendous tools - from communication to medical advances - which we can use to stay one step ahead. The programme also features interviews with public health and emergency planning experts.

    Commenting on the programme, Rahul Johri, SVP & General Manager - India, Discovery Networks Asia-Pacific said, "Using real and constructed footage, Discovery Channel‘s pioneering programme ‘Anatomy of a Pandemic‘ tells the story of one of the biggest threats to humankind and the fight against it. Understanding a pandemic would mean understanding both virus behaviour and human behaviour. The programme reveals the science of the flu pandemic."

    The 1918 Spanish Flu was responsible for one of the greatest losses of human lives ever. Victims died within hours of the first signs of infection, triggering panic and chaos across the globe. Discovery Channel‘s ANATOMY OF A PANDEMIC goes back to when explorers discovered the frozen cadaver of a victim of this deadly epidemic, which led to great breakthroughs in understanding viruses. Dr Peter Palese, Chief of Virology at Mount Sinai and part of the team that mapped the 1918 Spanish Flu genome, sheds light on the influenza virus and how it affects our bodies. Meanwhile, Professor Peters, "Virus Hunter" and Professor of Pathology, Microbiology and Immunology at the University of Texas Medical Center, elaborates on how the Swine Flu genome was cracked and given the name ‘H1N1‘.

    Discover exactly what constitutes a virus and how it reproduces, mutates and spreads. Follow scientists and biomedical experts as they continue to discover more about the ways viruses evolve, and learn how international efforts are being bolstered to vanquish humanity‘s most lethal foes. As we race forward to fight the next deadly disease, find out how prepared - or vulnerable - we are, in ANATOMY OF A PANDEMIC.

  • Zee News' CSR initiative for a healthy India 'Saaf Pani Swastha Bharat'

    Submitted by ITV Production on Jul 20, 2009

    MUMBAI: To spread awareness among the masses about the importance of saving and using clean water, Zee News, has announced a first of its kind campaign - ‘Saaf Pani Swastha Bharat‘.

    Under the aegis of its Corporate Social Responsibility (CSR) brief, the Zee News initiative is aimed at sensitising viewers about the problems emanating from using polluted water and related protective measures for a healthy living.

    Scheduled to launch early next week, ‘Saaf Pani Swastha Bharat‘ will be a 40-day drive and will be executed in three phases. In the first phase Zee News will air special stories and programming capsules to inform viewers on subjects like importance of clean water, its benefits, restoration and conservation of natural water resources and other saving methodologies. Subsequently, the channel will also focus on spreading awareness by providing insights about water borne diseases, ways to get clean water, advice from doctors etc. through programming and discussion shows in the second phase. The campaign will culminate with a series of ground events involving viewers across the country.

    ‘Saaf Pani Swastha Bharat‘ campaign is not the only initiative that Zee News has introduced to educate the masses. During the General Assembly Elections, the channel had undertaken a unique Voting Awareness campaign ‘Aapka Vote Aapki Taaqat‘. Aimed at encouraging and empowering the youth to vote intelligently, the campaign motivated people above the age of 18 to cast their vote judiciously. Organised across 10 important cities, campaign ‘Aapka Vote Aapki Taaqat‘ witnessed a series of informative and engaging on-air and on-ground activities. Acknowledged as India‘s biggest voter awareness initiative, ‘Aapka Vote Aapki Taaqat‘, also garnered support from Election Commission of India and the channel had partnered with important and influential bodies like Akhil Bhartiya Jan Chetna Manch, NSS and Nehru Yuva Kendra.

  • Arnab Goswami chats with Hillary Clinton and Aamir Khan in a TIMES NOW Exclusive

    Submitted by ITV Production on Jul 18, 2009

    MUMBAI: TIMES NOW achieves yet another one-of-a-kind feat by bringing together US Secretary of State Hillary Clinton and TEACH India ambassador and film star Aamir Khan in a unique confluence moderated by our very own Editor-in-Chief Arnab Goswami. Aired through Sunday, TIMES NOW brings together the two dynamic supporters of Educational Campaigns worldwide to discuss the initiatives and their vision for education in India.

    Arnab will chair the discussion as Hillary Clinton and Aamir Khan share their experiences on educational campaigns and their suggestions on how education could shape the future of the two of the largest democracies in the world. Hillary Clinton has been a long time defender of basic education rights and has been supporting campaigns to bolster secular education around the world. Aamir Khan on the other hand has been an active ambassador and volunteer for TEACH INDIA initiative. They will also interact with volunteers of Teach India & Teach for India and share their experiences with them.

    TIMES NOW will telecast this mega confluence of minds exclusively at the following time:

    19th July 2009, Sunday - 11am & 8pm

    Watch all this! Only on TIMES NOW.

  • Sach Ka Saamna presents India's ace cricketer Vinod Kambli

    Submitted by ITV Production on Jul 18, 2009

    MUMBAI: Startling revelation, bold exposures and courageous steps! Sach Ka Saamna presents the first celebrity contestant, Vinod Kambli, who has audaciously chosen to bare his life and confront truth in front of his family members! Vinod answers some light-hearted and embarrassing questions about his life showcasing the vulnerable side of his personality. Join our vivacious host and versatile actor Rajeev Khandelwal in this pulse racing episode on Monday, July 20th and Tuesday 21st 2009 at 10:30 pm only on STAR Plus.

    As the show progresses, Vinod Kambli continues to answer tough questions with much aplomb. He plays on revealing a softer side to him that his fans have never been privy to. Host Rajeev Khandelwal with his charming personality puts across more personal questions about his cricketing career, his well known friendship with his comrade of 26 years - the master blaster Sachin Tendulkar and much more. The flamboyant and much liked cricketer fields every question with calm and composure. Sach Ka Saamna brings to the fore the emotional side of Vinod Kambli, that was well concealed by his tough exterior image.

    What made Vinod lose control over his emotions, when was asked a sensitive question on Sachin Tendulkar? Will Vinod speak the truth and share his deep rooted grudges, which he has been living with till now? Laced with twists and turns cricketer Vinod Kambli confronts the truth on Sach Ka Saamna with utmost courage on Monday July, 20th and Tuesday 21st ,2009 at 10:30 pm only on STAR Plus.

  • Virgin mobile presents Bindass Buddies, an innovative, interactive website for the next generation Indian students

    Submitted by ITV Production on Jul 17, 2009

    MUMBAI: Until now, every new college student in the country (and, let?s face it, the world) had a 2 to 3 month period of adjustment as they learned the ropes of their new environment, where they learn how to cut the apron strings and get rid of the uniforms; when they start calling ?teachers? as ?professors?, ?timetables? as ?schedules? and ?recess? as ?bunking?. College is a pretty serious place when you?ve just joined and are trying to fit in! Get something wrong and it could set you back by quite a bit.

    UTV Bindass in association with Virgin just launched Bindass Buddies on Bindass.com, the best place for any college student to quickly pick up on what they need to know about their new college, and Bindass Buddies ? their mentor and guide throughout those initial difficult weeks.

    The idea for Virgin Mobile Bindass Buddies on Bindass.com was born with a single idea: ?What if we could give every scared, nervous, hesitant, unsure kid a mentor who would help them through the first two months of college and always be on call to tell them what was happening through the year?? That?s how the Virgin Mobile Bindass Buddies came to be. The Bindass Buddies are our heroes on campus ? every college has a number of Buddies who have been carefully selected for their campus knowledge, their confidence and their generous and helpful natures.

    The first task of each Buddy this year is to help create the Ultimate Survival Guide for their college. 150 Buddies from more than 30 colleges in Mumbai and Delhi have been recruited and 40,000 customized copies of this guide will be distributed to fresher?s within the first week of college. Every bit of content in the guide is customized for its home college and is written by the Buddies themselves. All the content is also available online, on the Campus section of Bindass.com, where changes can be made, sections can be updated and rated by all the users. Users can also rate the Buddies, which will no doubt lead to fierce competition within this Virgin Mobile Bindass Buddies Chart for pole position.

    Heather Gupta ,Channel Head Bindass says, ?Brand Bindass has always been an innovative brand. We aim to provide experiences that have never been available before and going online with an offering like this is just another example of our ongoing commitment to be as unexpected, relevant and cutting edge as possible.

    According to 2008 figures (as reported by JuxtConsult), the total number of online Indians was 49.4 million. The 19-24 year age band has emerged as the ?single largest? age group of regular internet users this year at 44%. And hence this initiative came into existence.

    The Virgin Mobile Bindass Buddies will also be showcased, in a specially-created series of vignettes where they will showcase life on their campus, highlighting the special USPs of each of their colleges in a typically Bindass manner. These vignettes will be played during an interactive SMS-driven music band on Bindass from 5 PM to 6 PM everyday.

    Apart from being a college information resource, Bindass.com is also a great place to find viral content ?a robust entertainment section that?s updated every day with gig reports, interviews with local bands, movie reviews (done by Bindass Buddies), feature articles, interviews with stars and, of course, we have some of the biggest celebs in India blogging for us. Priyanka Chopra and Shahid Kapoor are joined by Hard Kaur and Raju Srivastav (who will be a video blogger, in fact)

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