MUMBAI: The Dishum International Bhojpuri Film Awards 2017 has become the first-ever regional entertainment show ever to be held in London -- on 30 July. Held at the iconic O2 Arena, the awards were given away at a function attended by the who’s who of Bhojpuri and Bollywood entertainment industry.

The next edition of the Dishum IBFA Awards shall be held in Malaysia in July 2018.

The Dishum IBFA awards will air exclusively as a three-hour extravaganza on Dishum Channel on 27 August ’17. Organised by Yashi Films, the IBFA Awards have taken a huge leap compared to the first two years of the show held in Mauritius (2015) and Dubai (2016) respectively.

The show is being marketed with a campaign including outdoor, television and print media.

Expressing delight at spreading Bhojpuri culture across the globe, Dishum Broadcasting director Vishal Gurnani said, “Bhojpuri is the second-largest speaking language after Hindi. Not only in India but in every corner of the world you will find Bhojpuri speaking people. ‘Dishum Channel’ is all set to enthrall viewers and transform Bhojpuri television from 15th August, 2017. The Dishum IBFA Awards is our endeavor to spread Bhojpuri Entertainment and Bhojpuri culture across the world!”

This show had great performances by superstars like Ravi Kishan, Manoj Tiwari, Dinesh Lal Yadav (Nirahua), Pawan Singh and by leading actresses like Madhu Sharma, Divya Desai, Pakhi Hegde, Amarapali Dubey, Sambhavana Seth, Akshara Singh, Shivika Diwan, Anjana Singh, Karishma Tanna, Rashmi Desai and Seema Singh. To facilitate the occasion and honour their emotional connect with the Bhojpuri language and the industry, Bollywood icons Govinda and Shatrughan Sinha were also present.

Pawan Singh and Madhu Sharma won the “Best Actor” and “Best Actress” award, respectively. Dinesh Lal Yadav”(Nirahua) and Amarapali Dubey received the “Best Dishum Jodi Award” of the year award and Ravi Kishan got the “Best IBFA Critics Award.”