MUMBAI: Music genre has become the top gainer in week 4 2020 of Chrome Data Analytics and Media data. The genre grew by 0.46 per cent. In this genre, Sony Mix channel gained the highest OTS with 92.5 per cent in HSM excluding <1 lakh market.
OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.
This week, Hindi movies gained second position and grew by 0.30 per cent in HSM excluding <1 lakh market. In this genre, B4U Kadak channel gained the highest OTS with 92.4 per cent. English news genre stood in the third position by gaining 0.08 per cent in six metros market. RajyaSabha TV secured the highest OTS with 100 per cent.