Mumbai : Star TV Network has elevated Bindu Nair to the position of senior vice president marketing. Nair updated her profile on LinkedIn late on Wednesday.

A senior marketing professional with over 16 years of experience, Nair joined Star TV Network in March 2019 as VP marketing. Prior to this, she was working with Viacom18 Media as associate vice president - corporate strategy and data sciences.

Nair has also worked at Star TV as assistant VP marketing in 2010 and later as marketing specialist in 2012, when she was involved in the creation and management of the operating plan for the launch of 22 new shows on the network.