MUMBAI: The Election Commission of India has nominated Actor, Aamir Khan as the National Icon of Election Commission of India in connection with the upcoming National Elections in 2014.

The National Broadcaster’s of India – Doordarshan is entrusted with the job of making this campaign and in this regard a shoot was organized to record Actor, Aamir Khan’s message at Doordarshan’s Mumbai Kendra on 27th April 2014, under the guidance of Shri Mukesh Sharma – Addl. Director General Programming, West Zone.

This campaign makes voters aware to realize value of their invaluable vote for strengthening democracy.It highlights, The Right to vote and the exercise of this franchise by eligible citizens which is the pulse of every democracy.

It is focused on bringing a positive change in our country by voting  the right person and makes an appeal not to mortgage your interest nor to sell your vote.It potrays a sense of pride to be a citizen of  India, the largest democracy of the world,which holds this right as the most precious attribute of the Indian Parliamentary democracy.