MUMBAI: Sony Pictures Networks India (SPN) and WWE have announced the launch of a new weekly show in Hindi, WWE Sunday Dhamaal, featuring the best action and family-friendly entertainment from WWE’s flagship programs Raw® and SmackDown® beginning this Sunday, 25 June from 6.00 p.m. to 8:00 p.m. on Sony MAX.

WWE Sunday Dhamaal will be presented by well-known television personalities Salil Acharya and Madonna Tixeira, and include exclusive features giving Indian fans a unique, localized WWE experience beyond Raw and SmackDown each week.

Fans will be able to engage with WWE Sunday Dhamaal through social media in a segment called Debate of the Week. Viewers can share their opinions on Facebook and Twitter, and the best posts will be displayed on-air. The weekly show will also include trivia contests with chances to win WWE merchandise. WWE fans from the world of sports and Bollywood will also appear as special guests.

WWE Sunday Dhamaal replaces Raw Sunday Dhamaal and will air in Hindi on Sony MAX and in English on TEN 1 and TEN 1 HD on Sunday at 10am.

SPN senior EVP Neeraj Vyas said: “With Sony MAX’s mass appeal and wide reach, and with action entertainment gaining immense popularity among the audience, we made the decision to telecast WWE Sunday Dhamaal on the channel. WWE has had a long-standing connection with India, and we are sure the show will enjoy a good following.”

WWE India vice president Sheetesh Srivastava said, "WWE Sunday Dhamaal gives our massive fan base in India a customized version of WWE’s blend of action-packed, family-friendly entertainment from Raw and SmackDown every week.”