MUMBAI: Short-films are no longer short! Malayalam entertainment channel Zee Keralam is giving a platform to short-film makers through a new programme titled ' Short Premiers.' The programme will premiere short-films made in Malayalam. It is aimed at encouraging short-film makers.  

Filmmakers can send their short films to zeekeralam@zee.esselgroup.com and to the WhatsApp number 7824074744. The last date for the entries is on June 10. The entries should be in Malayalam. A selected panel picks the best out of the entries and will screen those films in a prime-time in the channel in the coming days.

Zee Keralam said that they have initiated such a unique programme to give a platform for budding film-makers. During this lockdown, the industry saw a lot of creative work shot from the restrictions of everyone's homes. Many aspiring filmmakers see the short-films as their stepping stone into the big world of cinema. Though very few get the desired attention for their movies, the rest would be deprived of viewers and appreciations for their films. Zee Keralam is choosing to balance that with this novel initiative. This initiative of Zee Keralam would give the filmmakers more space and opportunity to showcase their films, said the channel.   

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