MUMBAI: ZEEL has elevated Akash Chawla and Deepak Rajadhyaksha for key roles in Zee TV to drive the organizations goals.

In addition to his current portfolio as Business Head- Essel Vision Productions Limited/Zee Studios, Chawla will now also take charge as the Business Head of Zee TV. In his earlier broadcasting stint, Chawla has successfully spearheaded the marketing function for the flagship and national channels like ZeeTV, Zee Cinema and Zee Classic.

He has also played a pivotal role in the launch of channels like &pictures, Zee Anmol and Zindagi. All the functions of Zee TV like marketing, research and PR will align with Chawla.

Meanwhile, Deepak Rajadhyaksha, who has been successfully leading the role as the Business Head of Zee Marathi, will now take charge as the Deputy Business Head, Zee TV. He will report to Akash Chawla. The entire programming, OAP and Operations team would align and report to Rajadhyaksha.The duo will work closely with ZEEL - MD & CEO, Punit Goenka to bring Zee TV towards its leadership journey.