Sony Pictures Television appoints Jennifer Rogers Doyle as EVP of franchise management

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Sony Pictures Television appoints Jennifer Rogers Doyle as EVP of franchise management

She will extend storytelling to products, experiences, and social activations

Jennifer Rogers Doyle

MUMBAI:  Sony Pictures Television (SPT) has appointed Jennifer Rogers Doyle as executive vice president of franchise management, a newly created role aimed at maximising the value of the company’s intellectual properties (IP).

Effective immediately, Rogers Doyle will lead SPT’s franchise strategy, collaborating across divisions to drive revenue opportunities for key titles such as Cobra Kai, For All Mankind, The Boys, Outlander, Messi and the Giants, and Bewitched. She will report directly to SPT Studios president Katherine Pope and be based at the Culver City lot.

Rogers Doyle joins SPT after a 20-year tenure at Disney, where she most recently served as senior vice president of franchise, licensing, and integrated planning. Her work spanned projects for Disney Entertainment Networks, Disney Channel, 20th Television & Animation, FX, and ABC, with content streaming across Disney+ and Hulu.

During her time at Disney, she managed franchises for preschool favourites including Mickey Mouse Clubhouse and Doc McStuffins, tween hits like Hannah Montana and High School Musical, and adult properties including Percy Jackson, Family Guy, and The Bear. She previously held roles at Warner Bros Consumer Products and Landmark Entertainment group.

“With our ever-expanding series universes, we are focused on enhancing fan engagement and driving long-term IP value,” said Katherine Pope. “Jennifer’s expertise in franchise development makes her the perfect fit for this role. We are thrilled to have her join the team.”

Rogers Doyle commented: “Sony Pictures has an incredible portfolio of classic and new IP. I am excited to collaborate with Katherine and the team to extend this storytelling beyond the screen through products, experiences, and social activations that deepen fan loyalty."