MUMBAI: Hinduja Media Group MD Ashok Mansukhani has been honoured with the Lifetime Achievement Award in the media industry (individual category) at ‘8th BCS Ratna Awards’ held on 10 May, 2017.

Hinduja Media Group was also awarded the Best MSO to start Prepaid services: IMCL (In Distribution Platform /MSO category) by the chief guest - minister of rural development, minister of panchayati raj and minister of drinking water and sanitation Narendra Singh Tomar.

On receiving the award, Mansukhani said, “Our Nxtdgital HITS platform is a unique platform, which is catering to over 700 cities and over 900 micro head ends [COPES) and doing a yeoman service for the Rural India. The Rural and Semi urban India distribution is over 80% in this platform already, as we move we will continue to digitalis the rural cable industry and in this digital satellite cable platform the LCOs become their own owners and continue their entrepreneurship unlike in a classical MSO platform.”

On behalf of the entire Broadcasting & CATV community, Hinduja group and Mansukhani were conferred with these awards by the recommendation of the Advisory committee and final selection by the Jury Members from the nominations received.