MUMBAI: FremantleMedia China has appointed Vivian Yin as CEO. Based in Shanghai, Yin joined the company this week and reports into FremantleMedia Asia managing director Paul O’Hanlon.

Yin, most recently Star China chief representative and VP production, will now be responsible for the overall day to day management of the operation and will drive the continued expansion of the FremantleMedia China business. 

O’Hanlon said, “FremantleMedia’s China business is a critical part of our strategic growth in the region. Vivian’s strong sense of content creation and hands on production expertise, plus her experience as a highly regarded executive at Star China will be a fantastic asset as we step forward with our plans in China.”

Yin added, “I am extremely honoured to be joining the senior team of FremantleMedia Asia, and adding my experience to drive exciting new growth plans in China. I look forward to working on the raft of projects already in the pipeline, and broadening our business as we continue to diversify.”