Mumbai: As India speculates the probability of a third wave, immunising the entire population resonates as the only solution to tackle the coronavirus scare efficiently. Fostering the objective to share the pressing health and wellness goals among its viewers, News18 India has launched a special campaign - 'Vaccine Se Rukegi Teesri Lahar.' Starting from 3 January, the campaign involves medical practitioners and expert panelists to discuss key interventions that can be taken at both the policy and individual level. 

The increase in cases in the last few days and the spread of the new variant Omicron is a sign that the country’s vaccination drive needs further reinforcement. Through the campaign, the channel urges its viewers to get fully vaccinated and alongside, take mandatory precautions like wearing masks and maintaining social distance. 

The channel will also highlight the tireless efforts of medical teams and local administration during the peak of the pandemic period. This will help the viewers comprehend the unwelcome consequences of the pandemic that aggravate because of ignorance and unpreparedness.

Being the country’s leading Hindi news channel, News18 India has been raising pertinent issues impacting the citizens. India will start giving booster shots to health and frontline workers including those above 60 years of age from next week. Meanwhile, vaccinations for children between 15 to 18 years have already begun. 

News18 India, through an innovative approach to raising awareness, has garnered unflinching support from viewers in its previous campaigns. The channel aims to further its efforts through regular engagement and high-quality relevant content across various subjects.