MUMBAI: Shemaroo Audio has launched audio cassettes and CDs of the Punjabi movie Mannat.
Shemaroo also owns the international audio and video rights for this movie.
A B.A.G. Films production Mannat stars Jimmy Shergill. Kulraj Randhawa (of Kareena Kareena fame) will make her movie debut with this film. The film is directed by Gurbir S Grewal.The film showcases the classic love story between the two talented actors. The other star cast includes Kanwaljit Singh and Deep Dhillon.
Shemaroo has also tied up with telecom operators like Reliance Mobile, Airtel and Hutch for providing mobile content of the movie like ring tones, wall papers, videos, etc to their subscribers.
Shemaroo VP Hiren Gada said, "Even as the music of the recent release Main Tu Assi Tussi (also on Shemaroo) is climbing the popularity charts, Shemaroo is proud to present its second musical extravaganza with Mannat. We have always believed in quality content and the popularity of Mannat's music will only re-emphasise this. We are looking forward to many such ventures."
The audio track lists six melodies. It has names like Jaidev, Safqat Ali Khan, Alka Yagnik, Babu Singh Mann and Arvinder Singh coming together.
Babu Singh Mann pens the lyrics for Paani Diya Chchalla Hove, Tu Hove Main Hova a romantic number sung by Feroz Khan and Rani Randeep. Another romantic track that you just cannot miss is the Umrandi Saanj Hove Yaar Tere Naal by one of the best-known singers of India Alka Yagnik. Feroz Khan sings the male playback for this song. People of all ages will identify with this song, making this to be one of the most popular songs in recent times.
Shafqat Ali Khan, also known as Chaurasi of the Sham Chaurasi Gharana has added the Sufi touch with a mix of modern and Punjabi folk to two songs, giving a whole new dimension to the variety of songs. Already acclaimed as a classical singer, Shafqat has applied his amazing vocal skills to popular music and has even sung a number in Karan Johar's Kabhi Alvida Na Kehna.
In Mannat he presents a sad number, Darda Maar Liya, Mera Dil Darda Na Hove written by Ambar Hoshiarpuri. The song merges with the mood in the film and will make your heart go all out for the characters. The second song by Ali - Kare Door Door, Pave Vo Zamana comes with a flavour of love and romance.
The yearning for love continues to flow with Rabba Yaar Nu Mila De, Dil Dar Nu Mila De, sung by Arvinder Singh.