MUMBAI: Locked in a see-saw battle with Colors for top billing in the Hindi GEC space, Zee TV has made its latest move. The Puneet Goenka-led channel's latest offering to the Indian audiences is season three of 'India's Best Dramebaaz'. Having enjoyed a successful run during the first two seasons, the third instalment of the show will go on air starting 30 June 2018. The Essel Vision-produced show will be telecast on Saturday and Sunday at 9 pm.
“We are expecting this show to be in the top 5 list of Hindi general entertainment channels (GECs) space,” Zee TV's deputy business head Deepak Rajadhyaksha said.
The objective of the show is quite simple - create a fresh bank of talent that would help grow the Indian entertainment industry.
He added that the format of the show not only allows the kids to sharpen their performance abilities, but also gives them the exposure to shed their inhibitions and become names to reckon with in the entertainment business.
“This season, we salute unsung heroes who have sown the seeds of an extraordinary future through proactively contributing to society in a humanitarian way,” he added. In a sense, every episode is bound to a be a tribute to these brave kids.
Given the digital video penetration, India's Best Dramebaaz will no doubt be available on ZEE TV's OTT platform ZEE5. The show could also be dubbed in various languages to garner more traction from the viewers.
“We might dub the show in various languages, but nothing has been decided yet,” Rajadhyaksha clarified.
The show will have Bollywood celebrities Sonali Bendre, Vivek Oberoi and Omung Kumar as the mentors to guide and groom the young prodigies throughout their journey. Shantanu Maheshwari, popular dancer, actor, and Vighnesh Pandey, a ventriloquist will turn hosts for the third season.
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