MUMBAI: Latest Hindi films seem to have become the way to the audience hearts for all mainstream channels.
After Zee and Sony, it is the turn of Sahara TV to bag the telecast rights of over 20 films from Boney Kapoor's production house for telecast on the channel.
Sahara, that has already aired Pukar and Mr India, the two grossers from Narsimha Enterprises, the Boney Kapoor production outfit, has secured the rights for films as diverse as the old Hum Paanch, Woh Saat Din, Judaai and the just released Shakti (which was produced under the banner of Sridevi Productions). While channel officials are loath to admit the precise number of films acquired, it is learnt that the channel will soon begin telecasting these films, particularly when the serial with filmstar Karisma Kapoor goes on air.
The channel is however playing it safe, and will air Shakti-The Power after the mandatory six month period after its release in cinema theatres, say sources. Sahara has already struck a deal with Boney Kapoor for a serial that will showcase the histrionic talents of wife and former filmstar Sridevi, who has not made a screen appearance for years. While the serial, first slated for a launch by the end of this year, does not seem to be likely to materialise till the end of this fiscal, the current big ticket show for Sahara is the one with Karishma, which has gone on the floors recently.
Among the films that Sahara is said to have acquired the rights to are - Koi Mere Dil Se Pooche, Humara Dil Aap Ke Paas Hai and Drohi, apart from Mr India, and films made under Boney's father Surinder Kapoor's banner, who made films like Judaai, Loafer, Woh Saat Din and Hum Paanch.