MUMBAI: FremantleMedia International (FMI), an independent distributor of content with a current catalogue containing over 20,000 hours of programming, has promoted Hayley Dickson to the newly created position of vice president, television acquisitions and development, global content. 

Working closely with the FMI distribution team, as well as FremantleMedia North America (FMNA) scripted development, Dickson will lead the North American division of FMI’s global content group and is charged with identifying and securing prestigious properties for both domestic and international marketplaces, with a focus on entertainment, factual, lifestyle, drama and comedy.  She also heads up new business development, while maintaining relationships with FMI’s extensive network of best in class content creators and distributors.  

"Hayley has a talent for recognising emerging trends and the opportunities they represent. She has an intuitive grasp of the ongoing evolution of content and distribution channels and this makes her the perfect candidate for this important role,” said FremantleMedia director of global entertainment development Rob Clark.

"I am excited about building the bridge between content creators and global audiences, and grateful to all my friends and colleagues at FremantleMedia for the opportunity to play a meaningful role in the most vibrant and fast-paced business in the world," said Dickson.

Prior to taking on this new role, Dickson was with FremantleMedia serving as director, television acquisitions and development, with a focus on sourcing, evaluating and acquiring rights to TV and digital content.  She recently identified and initiated a series of strategic relationships with digital content originators including Hulu, Vuguru and Young Hollywood, which bolstered FremantleMedia International’s catalogue with such titles as Behind The Mask, Fetching, Hollywood Help and Young Hollywood’s Greatest. Before joining FremantleMedia, Dickson served as the manager of acquisitions for Shine International.