MUMBAI: Zee, which launched its Family App across 10 Asian Pacific countries last month, has expanded its product offerings by adding two new channels on the app namely - &TV HD and Ten Cricket.

Ten Cricket will be available Singapore, Thailand, Japan, Indonesia, Israel, Fiji and Philippines, whereas &TV HD will be available in these countries as well as Australia, New Zealand and Hong Kong. 

The current conversion from download to usage is above 80 per cent for Zee Family.tv.

“Currently the app is on free trail till 31 March and will be launched as a pay product from 2 April ensuring high quality and hassle-free viewing experience of the Zee Family channels with Catch up options,” said Zee business head Asia Pacific Sushruta Samanta.