MUMBAI: Vistaas Digital Media, a secular devotional and spiritual content owner and developer, has acquired the exclusive LIVE Video rights of India‘s most awaited and vastly attended (more than 1 crore devotees in 10 days) Ganesh Ustav Pandal in Lalbaug in Mumbai - LALBAUGCHA RAJA.
Patrons can avail the exclusive LIVE content of Lal Baugcha Raja on-the-go, anytime, anywhere on their mobile handsets. To make this content available for the first time on mobile, Vistaas Digital Media has partnered with Shemaroo, Hungama and all major Telcos. The content can be accessed via the WAP sites of all leading Telcos.
Rajiv K Sanghvi, Founder & Managing Director, Vistaas Digital Media, says, "Lalbaugcha Raja is believed to be ‘Mannato Ka Raja‘ - one who fulfils wishes of his devotees. We are happy to announce exclusive rights of Lal Baugcha Raja to enable patrons access on their mobiles. They need not miss darshan if they can‘t travel to Lalbaug this Ganesh Chaturthi or find it difficult to stand for hours in long queues. 24 x 7 LIVE coverage will be available to them at a click anytime, anywhere on their mobile handsets".
The acquisition of the exclusive rights to stream LIVE darshan of India‘s most celebrated Ganesh idol comes shortly after the company‘s launch of India‘s first-ever secular portal www.divineindia.com. Divine India is India‘s leading online showcase of religious content.
