MUMBAI: JCA, the London-based digital specialist, has announced a partnership with Shine International, the sales and distribution arm of media company Shine Group.

The deal will see JCA provide Shine International with services including tape duplication, encoding, digital delivery and quality control of both tape and file assets.

JCA will deliver services to Shine International through its online Media Window platform, enabling an end-to-end management system from initial order entry to final delivery tracking and even digital distribution of content.

Shine International head of operations Vicky Albon commented, "Shine International is responsible for the distribution of more than 3,000 hours of broadcast content annually. With the recent relocation of Shine International headquarters to London, it was important for us to select a local partner we could trust to assist fully in managing the transition from LA to London. JCA’s experience and expertise made them a natural partner choice and we’re delighted to be utilising their Media Window platform."

CA’s two-year deal with Shine International directly follows its successful alliance with LA-based SMV Complete Media. Launching its international partner programme earlier this year, JCA is forming alliances worldwide in order to extend its services to global clients.

JCA commercial director Matt Bowman said, "Providing media companies with a first-class and reliable service is at the core of what JCA does and we look forward to supporting and facilitating Shine International in reaching its business objectives. Through the JCA Media Window, we can efficiently and effectively supply Shine International with services that will fully support its global reach."