Indian tablet market to grow at 40% CAGR over 5 years

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Anisha Iyer

OMD India

Indian tablet market to grow at 40% CAGR over 5 years

NEW DELHI: The tablet market, pioneered by the launch of the iPad in 2010, is expected to grow at a compounded annual growth rate of 40 per cent over the next five years.

MAIT, the apex body representing India’s IT hardware, training and R&D services sectors, has conducted a Tablet Study in the Indian market to coincide with its completing 30 years since its inception in 1982.

The Tablets are expected to touch 1.6 million units in the current financial year and grow to touch 7.3 million units by 2015-16.

Commenting on this new opportunity, MAIT president Dr. Alok Bhardwaj said: “The tablet market is the new blue-eyed growth opportunity in India. It is fast becoming one of the drivers of rapid growth in the IT content consumption and hardware sector in India. With the introduction of several national and international brands of tablet in India, the market is witnessing a revolution of sorts with these devices changing the way services are delivered in various other sectors such as education, healthcare and governance. Tablets will soon enable and empower even our rural areas with services bridging the last mile connectivity gap through these devices.”
 
“A key factor in the growth of tablets has been the encouragement from the government in adopting and developing low-cost options for use in our villages and other rural areas. Education and healthcare services are now being accessed by many more people with the help of low-cost tablet. He further said, Tablets being one of the cheapest devices available in the Indian market, it is a potential device that can transform the entire country, as any content in any language can effectively work on this device”.

MAIT Vice President J V Ramamurthy said: “The tablet market is expected to grow at around 40% CAGR annually over the next 5 years. It is an evolving market and we expect to see the emergence of value based tablet devices as an important segment. Also the developing ecosystem for this device will ensure that tablets as a computing device will become an integral part of human lives. Apart from being a consumer lifestyle product I see a huge uptake of the tablet in the education segment and it is a device which has all the potential to revolutionize the education system.”