MUMBAI: Galleon Entertainment, the UK-based intellectual property owner, developer and manager, greenlights the production of the first TV series of its multi platform property Apollo‘s Pad and has set Mipcom 2007 to unveil the first three episodes of the all-new animated series to international buyers. The announcement was done by Galleon Holdings plc CEO Stephen Green.
Apollo‘s Pad produced in association with Sony BMG, takes classic music tracks and by adding humour and animation reaches the audience of 16-24 years old. Each episode features two minutes of gag based comedy followed by an animated music video which features a classic song re-recorded and produced by Grammy award-winning producer, Brian Rawlings, of UK-based Metrophonic Studios.
The first episodes feature the songs ‘I‘m a believer‘, the classic Monkees hit, as well as, ‘War‘ and ‘Money.‘ The episodes are set in an animated live music venue, called Apollo‘s Pad, where each character is the personification of a music genre.
Each episode follows the adventures of the king of disco dudes, club manager Hudson and the bunch of music loving maniacs that work and perform in Apollo‘s Pad.
The comedy animation series uses various animation technology to revitalise songs in a way that can be broadcast on TV as well as online and on mobile platforms. In addition, the launch of Apollo‘s Pad on apollospad.com, will provide streaming, downloads and user generated content.
"There is a huge demand for short-form entertainment as well as music video content," said Green.
"Apollo‘s Pad, the perfect ‘comedy meets music‘ animated property offers multiple time lengths depending on the platform. The series that has the format of the Muppet show with the humour of the Simpsons is certain to be a hit among the viewers. Mipcom gives us the perfect opportunity to forge relationships with international and regional TV, online and mobile partners," added Green.
Apollo‘s Pad was created by Stephen Green and Len Dunne, managing director of Galleon Holdings plc. The comedy animation series is being produced by London-based Good Story Productions whose writing team includes Chris Brown (South Park and Friends), with animation from Canada-based Copernicus Studio in Halifax, Nova Scotia while the music is produced by Brian Rawlings of UK-based Metrophonic Studios.
