IBN 7 puts politicians on the 'Hot Seat'

MUMBAI: IBN 7 is all set to launch a new weekly programme series 'Hot Seat' that will feature a one-on-one session with a personality who has been making news recently.

Hosted by Ashutosh and Rajdeep Sardesai, the show promises to be no-holds barred question time.

In the light of the upcoming State Assembly elections the first few episodes will be dedicated to prominent U.P. leaders.The series is all set to kick off this Sunday, 1 April at 7: 30 pm with the present Chief Minister of U.P. Mulayam Singh Yadav in the hot seat.

Episodes over the following few weeks will feature personalities from the U.P. front like Mayawati, Rajnath Singh, Raj Babbar and Rahul Gandhi among others.

The 'Hot Seat', is a bold new step taken by IBN 7 with regards to its programming. It is a current-affairs programme that looks to unearth the hard facts straight from the horse's mouth! I am confident that this new initiative will create fervour and excitement amongst our dedicated viewers," says IBN 7 Managing Editor Ashutosh.

"In addition to, and as a result of, being appealing to the viewers, 'Hot Seat' will also prove attractive to those wishing to advertise with us as it will provide ample visibility for their brands. Therefore, we are confident to receive an overwhelming response to the same," says CNN-IBN and IBN 7 National Sales Head Sanjay Dua.