MUMBAI: NDS has announced that its technology is enabling Indonesian pay-TV and DTH operator Indovision to kick-start a progressive migration of its more than one million subscribers from MPEG-2 to MPEG-4 set-top boxes for enhanced TV services including interactivity.
Supported by a suite of end-to-end NDS solutions including VideoGuard® conditional access and MediaHighway® set-top box software, Indovision is in the process of deploying MPEG-4 set-top boxes to its entire subscriber base, enabling the launch of both high-quality standard (SD) and high definition (HD) services in a cost-effective manner.
In addition to providing high-quality linear TV services, both the SD and HD set-top boxes will allow users to access an interactive portal using their remote control, with games including Aquatika and Monkey Medallion and educational applications such as Spelling Whizz and Painter Puzzle.
In addition, the NDS MediaHighway Development Kit will enable Indovision to independently develop and add additional games to the platform. This is the first deployment of its type in the Indonesian pay-TV market.
Indovision launched its first MPEG-4 SD set-top box in March 2011, with an already extensive rollout. The operator subsequently announced the launch of its MPEG-4 HD service in February this year with an initial line-up of five HD channels, with plans to expand its offering in the near future.
MNC SkyVision VP director Handhi S. Kentjono said: "NDS’ global expertise in end-to-end solutions has been instrumental in our growth and will allow us to continue to deliver a superior TV-viewing experience as we make the full transition to MPEG-4.” He continued “With the addition of interactive games and the framework to expand our portfolio, we hope to provide an evolving, engaging service for our subscribers."
NDS senior VP, GM Asia Pacific Sue Taylor commented, "As one of our longest-standing customers in the Asia Pacific region and the leading pay-TV operator in Indonesia, this move testifies that Indovision is a driving force behind the introduction of innovative, interactive TV experiences to the market. We look forward to continuing our support for Indovision as it migrates fully to MPEG-4."
