MUMBAI: Independent Film Development, an international distributor of digital films and producer to the multi-billion dollar Independent Film Industry, has engaged former heavyweight champion boxer Mike Tyson to promote their Internet property, HollywoodIndy.com.

The company feels that there is an opportunity to reach out to Tyson’s 1,800,000 Twitter followers.

Said Independent Film Development Corporation CEO Jeff Ritchie, "We are extremely excited with our first celebrity tweeter being Mike Tyson as he truly personifies the ever changing creative spirit of the Indy film market. Additionally this is our first of many steps in using the aid of celebrities to get the message out for our brands".

Tyson holds the record as the youngest boxer to win the WBC, WBA and IBF world heavyweight titles. He was the first heavyweight boxer to hold the WBA, WBC and IBF titles simultaneously. Recently, Tyson has played a role in the films, The Hangover and The Hangover 2. He also had a television show on Animal Planet called "Taking on Tyson Main Event". Additionally, Tyson is a writer and producer.

Hollywoodlndy is an entertainment-based Internet property specialising in social networking and resourcing for the independent film and television market. The property aims to be a one-stop resource for working film professionals in the industry, sharing employment and job resources, servicing screenwriters, casting, lodging, location, personnel and support services for both above the line and below the line professionals.