MUMBAI: WealthTV, the US luxury lifestyle and entertainment network, has launched its linear 3D lifestyle and entertainment channel branded WealthTV 3D.
The life-like 3D channel features a broad range of rogramming including adventure travel, automotive programming, compelling documentaries, culinary delights, boys toys, live events, and much more.
WealthTV 3D has also produced a number of sports related programmes, from off-road racing to championship boxing.
WealthTV CEO Robert Herring said, "With every major TV manufacturer leading its lineup with 3D televisions and consumers clamouring for quality 3D programming, WealthTV is extremely pleased to answer the call by delivering WealthTV 3D. WealthTV 3D allows viewers to travel the world and enjoy the finest experiences, whether it‘s touring Mayan ruins, strolling the sandy beaches in the Seychelles, or driving behind the wheel of a Bugatti, without leaving the comfort of their living room".
WealthTV 3D is the accumulation of a two-year 3D production ramp effort that involved numerous in-house and outside production crews circling the globe. From the ruins in Machu Picchu and the treasures of the Louvre to the man-made grandeur of Dubai, WealthTV‘s 3D production crews have literally traveled the world capturing the sights and stories in 3D.
WealthTV VP of business development Cameron Westfall said, "The beautiful thing about 3D is it really allows you to go places without having to spend a dime. It‘s the ultimate staycation channel. Our goal for the network is to allow every 3DTV owner to experience the American Dream regardless of their economic status."
WealthTV HD was one of only a handful of national cable networks to launch in 100 per cent high definition dating back to 2004. WealthTV deployed HD VOD services in 2005 and 3D VOD programming in 2010.
WealthTV 3D is currently launched on a 24/7 basis via Roku‘s 2.5 million connected boxes throughout the US, with additional launches on connected devices deploying soon. WealthTV recently renewed its NCTC affiliation agreement, allowing conventional cable systems to launch WealthTV 3D through the NCTC.
