MUMBAI: The year 2012 marks the beginning to the celebrations for the ‘100 years of Indian Cinema’. In its initiative to flag off the centenary celebrations, the Film and Television Producers Guild of India, in association with Wizcraft International Entertainment and Colors, is all set to flag off the ‘event at the 7th Apsara Awards scheduled to take place on 25 January at the Yash Raj Studios.

Announcing the same Film and Television Producers Guild President Ramesh Sippy said, “The Apsara Film & Television Producers Guild Awards is an effort to mark the success of the growing Indian entertainment Industry. We are very excited to honor and felicitate that group of incredible people who have continued to make a significant contribution to this industry. This year too, we hope to inspire and empower achievers from the fraternity, especially with the entertainment industry all set to welcome the 100 years of Indian cinema.”

The event promises to get stronger on its entertainment and celebrity quotient this year reiterating what Apsara Awards stand for. As a special segment of the celebrations, the awards night will showcase a special tribute dedicated to the legends of Indian cinema and their glorious years in Bollywood. A melody of hits will showcase hit songs from the yesteryears and the stars that emulated the iconic on-screen characters.

The Apsara Awards, a joint initiative by the Film & Television Producers Guild and Wizcraft International Entertainment, was instituted to honour exceptional talent and breed new potential within the Film and Television industry.

Averred Guild Sr Vice-President Mukesh Bhatt, “I am extremely delighted to be part of the celebrations marking 100 years of Indian Cinema. The celebrations have only just begun and we look forward to another great year of movies and entertainment.”

The Guild, over half a decade old, consists of more than 160 members who constitute some of the most accomplished and influential luminaries.