MUMBAI: Expanding its commitment to engaging fans on the online social network Facebook, English GEC Star World introduces the Star World Jukebox.

Launched in partnership with Sony Music Entertainment, the Jukebox will offer 30 latest chartbusters along with some hot music videos for the Star World fans on Facebook. There is no buffering; no streaming; and the songs and videos play directly with a click.
 
The Star World Jukebox will refresh songs and videos every fortnight and treat fans to the latest top 30 songs at all times. In addition to the latest songs and videos, the Jukebox will also provide interesting music trivia as well as regularly host contests that will allow fans to win music merchandise.
 
Star India GM, senior VP, English Channels Saurabh Yagnik said, "We are committed to taking the brand beyond television and increasing engagement and interactivity with our fans. The thought process behind such path breaking initiatives is to give the youth of the country a great hangout place at any point. We have always aimed at providing digital innovation that all STAR World fans can connect with; and we hope to continue the same in the future."
Star World claims that its Facebook fan page has about 200,000 fans.