MUMBAI: US kids broadcaster Nickelodeon will launch a new nighttime programming block later this year on TeenNick called ‘The ’90s Are All That!’.
This will offer content from the 1990’s including All That, Clarissa Explains it All, The Adventures of Pete & Pete, Rugrats, Rocket Power, Salute Your Shorts, The Amanda Show and Kenan & Kel.
The broadcaster says the initiative has been developed in part as a response to the overwhelming demand from fans of Nickelodeon’s groundbreaking original series from the 1990s. There are more than 9 million fans of Nickelodeon’s ’90s programming on Facebook alone.
The block will feature a rotating line-up of ’90s Nick library content, as well as forthcoming acquisitions and feature films from the decade. TeenNick’s audience also will have the opportunity to influence the block’s line-up by requesting their favourite series and episodes via social media sites set up by the network, including a dedicated Facebook fan site.
Nicktoons and TeenNick senior VP, GM Keith Dawkins says, “There is an entire generation of young people who literally grew up on these great 1990s’ series, and many of them have been vocal about wanting to see and experience these shows again. TeenNick caters to the older segment of the Nick audience, so it’s the perfect place to reconnect these shows to their original fans and introduce them to younger viewers for the very first time.”