Mumbai: This Durga Puja, Bingo! Tedhe Medhe pays tribute to 50 years of Bengali rock music with the release of the ‘Rockanjali’ song. Composed and performed by notable musicians Siddhartha Sankar Roy (Siddhu) and Avijit Burman (Pota) from Cactus, Gaurab Chatterjee (Gabu) from Lakkhichara, and Anindya Chatterjee from Chandrabindoo, the song celebrates the cultural significance of Bengali rock and emphasizes the importance of friendships and bonding during Durga Puja. ‘Rockanjali’ reflects the essence of Bengali rock and aims to inspire a new generation of music lovers, highlighting the genre's impact on Bengali art and culture over the past 50 years.
Bingo! Tedhe Medhe has also launched the ‘Rockanjali’ contest to connect with its core consumers and showcase young musicians during Durga Puja. The contest attracted over 120 entries from students across Kolkata's colleges, with 15 bands selected as finalists. These bands will perform at iconic Durga Puja pandals, offering a unique opportunity to reach thousands of spectators. For the first time, Kolkata will host a ‘Concert on Wheels’ as part of the ‘Rockanjali Pujo Tour.’ From Chaturthi to Navami, the tour will visit six prominent Durga Puja pandals, promoting Bangla rock music throughout the city.
Speaking about the theme song, ITC Foods VP & head of marketing, snacks, noodles and pasta, Suresh Chand said: “With Rockanjali, Bingo! Tedhe Medhe wanted to create something truly special for this Durga Puja. Our song honours the rich legacy of Bengali rock music while giving young, emerging talent a platform to shine. Through the Rockanjali Pujo Tour and contest, Bingo! Tedhe Medhe is excited to connect with the youth and foster the next generation of rockstars during one of Kolkata’s most iconic festivals.”
Renowned singer and composer Anindya Chatterjee from Chandrabindoo commented, “Bengali rock has always been about expressing the deepest emotions of our people—our struggles, our joy, our friendships. The Rockanjali song, created in collaboration with Bingo! Tedhe Medhe, is a tribute to the spirit of Bengali rock and to the fans who have kept it alive for 50 years. It’s an honour to be part of this project with so many iconic voices.”
By blending music, culture, and competition, Bingo! Tedhe Medhe’s Rockanjali is set to provide a unique experience that will resonate with the city’s cultural routes, creating a lasting impact. The song will serve as a gateway for the next generation of musicians, setting the stage for Bengal’s future rock stars.